Seleris:
The Living Ecosystem
A high-performance real estate SaaS designed by our client 4s Real Estate and built by us. Complex inventory management, sales automation, and data orchestration in a single platform.
The Challenge
Fragmented Real Estate Management
More Than a CRM, a Productive System
The real estate market operated with disconnected tools: inventories in spreadsheets, communications on personal WhatsApp, and manual follow-ups. Seleris was born to centralize business logic in a living system that doesn't just store data—it activates commercial processes.
Complex Inventory
Hierarchical management of projects, towers, models, and units with real-time availability rules.
Response Friction
Loss of qualified leads due to slow response times and lack of communication traceability.
The Solution: Seleris
Automated Commercial Orchestration
We built a digital ecosystem that integrates inventory management with sales force, automating interaction from first click to close.
Automated Immediacy
Native integration with telephony and messaging providers (WhatsApp API). When a lead comes in, the system automatically calls the available agent and connects the call, reducing contact time to seconds.
Inventory Modeling
A data architecture that supports Real Estate complexity: multiple projects, towers, amenities, unit models, and dynamic price lists—all configurable with no code.
Commercial Configuration
A flexible system that lets 4S define business rules, commission schemes, and workflows for each real estate development while keeping governance centralized.
The Impact
High-Performance
Productivity
Zero Latency
Elimination of dead time between lead generation and commercial action.
Data Integrity
Single source of truth for unit availability, avoiding overselling and conflicts.
Modular Ecosystem
Ability to scale features according to each real estate project's specific needs.
Total Control
Executive dashboards to visualize the commercial health of the entire portfolio in real time.
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